Results of Bank of Montreal’s Psychology of investing survey:

Personally, emotions should be part of investing. But in harmony with rationalism and empiricism, not undermining them. 

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Julian Scarfe

Strategic marketing consultant & digital media expert, helping clients in the investment industry - mutual fund, hedge fund & ETF firms, advisor organizations, IR and other financial services. Strategy, branding, web, social, outreach, inbound, video, sales support materials, marketing cost auditing.